If your business has gotten this far without a website, you might be wondering: do I need a website for my business? What is the point if my business is already successful without one?
8 reasons why you need a website for your business
- A website makes you look professional in front of your potential candidate. Majority of candidates think your business is trusted than companies who only have social media profiles. Your website is also the perfect place to show off any professional certifications or awards your business has.
Beyond that, having your own website lets you create a branded email address (e.g. career@yoursite.com) which adds a level of professionalism to all of your correspondence, especially to attract candidate to join your company. - Your website can attract new candidates through Google
You may be happy with the current size of your business, but every company experiences staff turnover. To encourage continued success, you need to attract new staff, and one of the best ways to do it is by making yourself more visible to them. Social media networks are indexed on Google, and social media posts can be found with the search engine, but a website gives you access to many more tools and strategies for Search Engine Optimization (SEO). And SEO is the key to making your business appear on the front page of Google. - You can clearly highlight your products and services
You can show potential candidate what they will get when they work with you by displaying high-quality images on your website.
You can also use your website design, along with the featured images, to give people a sense of what it feels like to enter your physical work place.
Another thing you can do is publish important information about your products and services on your website to make sure you are attracting the right candidates. - You can integrate with Google Form to receive resume or CV of the candidate
Easily get your candidate to submit their resume CV direct to your email inbox using Google Form link to your website. - A website can encourage candidate to contact you
A website is a great place to make your contact information easily available to potential candidates. You can even publish your contact information in a header or footer so it appears on every single page. - You can integrate your website with Google Maps so people can find you more easily
A website lets you embed maps directly into your content. Some businesses have a map embedded directly onto their home page:
An embedded map makes it easy for people who do not spend a lot of time in your area to find your business. This is particularly great if you invite candidates for an open interview. - Your website establishes your place in your industry
In other words, if your candidates are online and you are not, those competitors get the first interactions with the best candidates.
Creating a website gives you a space to share what your business is about, establish your role in the industry, and connect with the candidate who need you. - A website ensures your success over the long term
Without a website, your business is invisible to these candidates. As we progress further into the digital era, your business will become invisible to everyone unless you invest in a website.
Therefore, to stay competitive in this increasingly digital world, your business needs to get online.
Do you need a website for your business?
Your candidates are online, your competitors are online, and if you are not there to intervene, your competitors and your candidates will connect, leaving you in the dark.
If you are ready to get started launching a website for your business, simply drop us an email at jobseekerdotmy@gmail.com today. We will be more glad to create a nice website for you.
